Life's about experiences. These are mine.
I’m fascinated by the Quantified Self movement where people collect masses of data about themselves and aggregate it to show some meaning. For example you might every day record your weight, steps taken and the weather and map them out to see if there is any correlation between them. This is exactly what both Gyroscope …
Continue reading “Gyroscope vs. Exist – Quantified Self Aggregator Review”
I am an inveterate list keeper and over the years have kept lists of various things that have had some significance or importance in my life. As you can see from the image above my lists used to be paper based running to pages upon pages at the back of my day books, neatly written …
I have starred on Google Street View before but now I have featured in a whole series of images as I walked down the road from the office where I was working. In what isn’t the most flattering sequence of images you can see me walking away, making a call on my mobile and looking across …
Continue reading “Star of Stage, Screen and Google Street View”
For years I have been using the bit before the @ in my email address to generate unique email address for company signups to help monitor spam. So, for example, I might use [email protected] for Apple, [email protected] for Samsung and so on. In addition to this I would also always ensure that I ticked the …
Something that I have been interested in for a while is personalisation in marketing, i.e the ability to target your marketing message on a 1:1 basis. This is something that I have written about in the past and shown some great examples of what could be achieved. Today Google took that to a whole new …
Continue reading “GOOGLE TAKES PERSONALISATION TO A WHOLE NEW LEVEL”
I have spoken about the increasing levels of personalisation in life on a number of occasions before (here and here) and today I found another neat opportunity to make your credit card your own. Mint are offering the card holders the chance to upload any picture they want and have that on their card. So …
I spoke about personalisation earlier in the year and then remembered that I also had these examples done for me at AppSwing when we were considering a mail-out. They were all done by Lorien Unique a local company specialising in this sort of work. They are all eye catching and show off the capability of …
It looks like that 2008 is going to be the year that personalisation really takes off. The picture on the left is the cover of a magazine sent to me by a software reseller and the cover has my name printed on to the front as one of the lead stories. It is very eye …